Thursday, 3 February 2011

Audience Feedback

As a group we got some audience feedback on our work by asking 15 people what they thought of our teaser trailer, film poster and magazine cover. The 15 people consisted of actual target audience and also people who did not fit into that category. we the asked them a series of questions to help determine their true opinion on our product, and whether they deemed it as successful. This feedback would enable us to be able to analyze our work from a different perspective.




To further this feedback we decided as a group to record what people thought about our products, and felt it would give us a more detailed response as to what worked. we recorded these on grace and ellies phones and uploaded them to audioboo:

From the feedback we got from the interviews we found Melody's (8th on the audio list) to be one of the most interesting because unlike the feedback we had collected from the questionnaires and other interviews she questioned our film poster and the lack of information given. At 0.25 she said she 'wasn't sure what it was about..whether it was a gang?' which gives us the impression that the genre is clear and that our poster has got her asking questions but it is not as clear as we perhaps thought. Greg was one of the interviewees that fits into our target audience profile and the feedback he gave us was positive with constructive criticism on the choice of colour on the magazine front cover and the positioning of our tagline on the film poster. Overall we are pleased with the feedback and believe we have used the codes and conventions successfully to gain the interest of our target audience and as some of the interviews show we have also targeted at an accidental audience too.

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